A marketer spends majority of his/her time in building up the follower base on social media platforms. After building a platform, it is essential to retain the interest of your audience in the brand. Talking only about the brand and products can result in the audience eventually losing interest. Social media content should be informative and provide the audience with latest facts and news. According to experts, last year social media shares drove more trafficRead More

Search Engine Optimization is a marketing discipline focused on growing visibility in non-paid search engine results. It includes both technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines. SEO is about making a website favourable for people. It may target different kinds of search, including image search, video search, news search and other specific searches. SEO focuses on what people search for, the search terms and keywords, and

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“Distracted from distraction by distraction” by T.S Eliot perfectly describes the present addiction to social media. It has become a major source of entertainment and leisure apart from being one of the majorly growing business sectors. Entertainment on social media revolves around humour, which is an ambiguousconcept. It is tough to make your viewers take interest in your work. Funny content goes viral and attracts attention in a short span of time. Social media humour

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Social Media has evolved, it has come a long way from where it started. The interface, the use, the number of users have seen a dramatic change over the last 10 years. Every marketing effort needs a medium to reach its target audience. It was just a matter of time for the marketers to take note of the immense reach and the marketing potential of Social Media platforms like Facebook, Instagram, Twitter, etc. offered to

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Greetings business owners! Kesh here… Global Creative Director for Blue Bulb Digital. Consider this our formal introduction – an opportunity for you to understand just how we can help you build your brand online. Whether you’re seeking out new customers, increasing brand awareness, or trying to drive up sales, we use our depth of experience paired with a wide range of tools and strategies to make your businesses campaign an online success. Blue Bulb Digital

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With more people looking for products & services online, visibility is a challenge for most web based businesses. A website needs to be ‘optimized’ on search engines to come up in the first few pages if not ranks of an organic search by a potential customer/client. A search engine’s first page is more trusted by the audience which again adds to brand loyalty. As per a recent survey, about 91% of online searches are only

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